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The Latest Breaking News from The LEGO Group

89% of girls in the UK feel pressure to be 'perfect' - and the language we're using could be to blame

The LEGO Group have teamed up with writer and broadcaster Susie Dent to explore the impact language has on children - and the results are startling.

GoodToKnow

Lego Fortnite gets two brand new mini-games today, Lego Raft Survival and Lego Obby Fun

Epic Games has launched a brand-new set of experiences in Lego Fortnite, under a new collection dubbed Lego Islands.

TechRadar

Peppa Pig to make Lego debut and expand global theme parks

Hasbro signs deal with Lego Group and Alton Towers operator Merlin Entertainments

The Guardian - UK

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‘Lego Masters: Celebrity Holiday Bricktacular’ on Fox Dec. 18-19

Marshawn Lynch, Kelly Osbourne among the celebs who pair up with fan-fave contestants

Broadcasting & Cable

Take my money! Lego is about to launch its most stylish camera model yet

You'll soon be able to buy a brick-built model of Polaroid's legendary OneStep instant camera, and it's a stunner!

Digital Camera World

Lego founder's great-grandaughter ups her siblings' stakes in the iconic toymaker as she sells $930m worth of shares

Lego heir Sofie Kirk Kristiansen, whose siblings remain part of the family holdings company Kirkbi, sold her shares to pursue nature conservation projects.

Fortune

Kids' playtime is in decline as 1 in 3 children spend less than 3 hours a week playing – have more fun with these expert-approved game ideas

A study conducted by LEGO highlights a global deficiency in play with tips for adding more to every child's day

GoodToKnow

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How we made the new Disney LEGO Castle set and giant murals

LEGO's creative design lead, Benedikte Stamp, and artist Lakwena Maciver reveal how they made this special project.

Creative Bloq

Edinburgh university celebrates alumni pioneers with 32,000 Lego brick Suffragette

Built by The Lego Group in 2018, Hope took three people 171 hours to build, using 32,327 Lego bricks. She will be on exhibition from July 4 until July 25 at Edinburgh University.

Edinburgh Live

LEGO launches new initiative to help girls get into football

The initiative will also see the LEGO Group work with top Women’s Super League teams Arsenal WFC, Aston Villa WFC and Chelsea FC Women

Wales Online

Vergne sets Le Mans challenge with new hybrid Hypercar

The legends at the LEGO Group have recreated Peugeot’s 9X8 machine in 1:10 form in a LEGO® Technic™ model designed for adults, but with a massive 1,775 pieces in the box the challenge is can it be built within half the length of the race itself?

Autosport

Everything you need to know about Lego's May the 4th Star Wars event

It's almost Star Wars day, and that means Lego is planning an event filled with free gifts, new sets and discounts.

Space

LEGO launches three new Little Mermaid sets in time for new film

The LEGO Group has launched three new sets inspired by the highly-anticipated film

Wales Online

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Merlin Entertainments

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