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The Latest Breaking News from TAT

As responsible tourism becomes more popular in reaction to the Covid-19 outbreak, which paints a clear picture of sustainable living, local residents and business owners in popular tourist destinations have learned how to combine the means of generating money and conserving their environment.

Bangkok Post

TAT makes move into the metaverse

The Tourism Authority of Thailand (TAT) plans to open its first virtual office in the Bitkub Metaverse in the third quarter of this year, in a bid to attract millennials and foreign tourists to bolster Thailand's digital economy.

Bangkok Post

TAT targets Middle Eastern tourists

The Tourism Authority of Thailand (TAT) wants to attract high-spending visitors from the Middle East in the second half of this year, aiming to use the market as a new tourism growth engine.

Bangkok Post

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TAT eyes 1m Chinese visitors in October

The Tourism Authority of Thailand (TAT) hopes the Chinese market can surge to 1 million arrivals per month in October, as occurred in 2019, thanks to increasing flight capacity and an influx of demand during high season, with e-visa issues resolved by that time.

Bangkok Post

Chinese monthly arrivals ‘to reach 1m by October’

Chinese tourist arrivals are on course to hit 1 million a month from October, a level last seen before the pandemic, as travel is expected to gather momentum during the winter and long national holidays, says the Tourism Authority of Thailand.

Bangkok Post

Indian tourists back at pre-covid levels

CHON BURI: At least 600,000 Indian tourists are expected in Pattaya beach town this year, similar to before the pandemic, according to the Tourism Authority of Thailand (TAT)

Bangkok Post

Cannabis issue still causing jitters

Since the government legalised cannabis on June 9, 2022 by removing the plant from the list of prohibited narcotics, the tourism sector was expected to reap a windfall as Thailand was the first country in Asia to allow hemp consumption for certain purposes, other than recreational use.

Bangkok Post

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More than four-legged friends

Pets are often regarded as integral members of the family rather than merely animals.

Bangkok Post

CPN, Klook to offer Bangkok-Pattaya tourist bus service

Real estate developer Central Pattana Plc (CPN) is joining hands with online travel platform Klook to provide shuttle bus services from Bangkok to Pattaya to facilitate foreign visitors and promote tourism.

Bangkok Post

Surging India market presents opportunities

With India overtaking China as the most populous country, tourism operators see an opportunity for Thailand, especially among the young generation and the Mice (meetings, incentives, conferences and exhibitions) segment.

Bangkok Post

Special deal at Le Méridien Chiang Rai

Le Méridien Chiang Rai Resort has launched its Wonder Wednesdays promotion where customers who book one night will get one night free.

Bangkok Post

Sounding the alarm on zero-dollar tours

Bangkok Post

Country celebrates Thai New Year

Thailand on Thursday officially began celebrating Songkran, or Thai New Year, with locals and foreigners alike flocking to major sites and splashing water on each other nationwide after a three-year suspension due to the coronavirus pandemic.

Bangkok Post

TAT optimistic about reaching long-haul market target

Stronger air traffic in the summer, with a projection of more than 98,000 flights, should help each long-haul market to exceed 1 million visitors by the end of this year, according to the Tourism Authority of Thailand (TAT).

Bangkok Post

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Bangkok Post

Festival set to sizzle this year

Amid expectations of a livelier retail atmosphere this year than last, retail and wholesale operators in major regions of the country are working hard to plan various activities to stimulate spending during this year's Songkran festival.

Bangkok Post

The power of travel partnerships

In the deep waters off Phuket, hobby divers scour the sea to pick up garbage on holiday. Elsewhere, in one of Thailand's many villages, visitors are engrossed in baking banana bread using locally sourced ingredients. These activities are now in vogue, as the rise of sustainable tourism in the Land…

Bangkok Post

Airfares could spike after Opec cut

Airlines are expecting higher airfares than usual during the upcoming low season as oil cartel Opec and its allies announced production cuts.

Bangkok Post

Michelin Guide, TAT extend their partnership through 2026

The Michelin Guide Thailand has helped to generate more than 842 million baht for the tourism economy during its first five-year contract with the Tourism Authority of Thailand (TAT) starting in 2017, according to the agency.

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Bangkok Post

TAT expects B18.5bn from holiday

The Tourism Authority of Thailand (TAT) expects the Songkran holiday to generate total revenue of 18.5 billion baht, with domestic trips exceeding the 2019 level based on pent-up demand.

Bangkok Post

TAT downplays China woes

The Tourism Authority (TAT) has played down concerns about monopolised foreign tourism businesses and zero-dollar tours, as long as strict law enforcement and collaboration with Beijing continues, while Thailand is targeting high-value tourists over volume.

Bangkok Post

TAT festival targets four key regions

The Tourism Authority of Thailand (TAT) will run a series of events dubbed "Water Festival 2023" in four regions between April 13 and 16, 2023, in conjunction with Thai Beverage Public Co Ltd (ThaiBev) and other partners.

Bangkok Post

TAT raises expectations for Chinese visitors this year

The target for inbound Chinese tourists this year has been upgraded to 6-7 million from 5 million, with more than 250,000 of them scheduled to visit Thailand in April, according to the Tourism Authority of Thailand (TAT).

Bangkok Post

TAT touts wellness industry strengths

Thailand has competitive advantages to strengthen wellness and medical tourism, both in terms of certified facilities and lower prices, than international players, according to The Tourism Authority of Thailand (TAT).

Bangkok Post

TAT to monitor tourism impact of SVB

Economic concerns stemming from the collapse of Silicon Valley Bank (SVB) will not affect long-haul visitors to Thailand in the short term as pent-up demand should support the market, but officials plan to monitor the long-term impact, according to the Tourism Authority of Thailand (TAT).

Bangkok Post

Central upbeat on luxury stores in Europe

Central Group remains confident that its luxury department stores in Europe won't be affected by inflation as they targeted high-end customers, while Centara Hotels & Resorts (CHR) expects its revenue this year to exceed the level recorded in 2019.

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