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The Latest Breaking News from Nielsen

Lyft Hires Nielsen To Measure Audience For In-App Ads

Campaigns to be gauged with Nielsen One Ads, Brand Impact and Buyer Lift

Broadcasting & Cable

Weekly Cable Ratings: Fox News Notches 10th Straight Win on Total Day Chart

News network also wins ninth straight primetime race

Multichannel News

Comscore Earns Media Rating Council Accreditation for National, Local TV Household Measurement

First big-data measurement system to get seal of approval

Broadcasting & Cable

From analysis to the latest developments in health,
read the most diverse news in one place.

YouTube, Tubi and Peacock Show the Biggest YoY Market Share Gains in Nielsen's Latest 'Gauge' Graphic

But streaming's overall market share remained flat with June of last year

Broadcasting & Cable

Super Bowl Sunday Sets Records, Streaming Climbs in Feb. 2024

Overall TV usage declined compared to January, according to Nielsen's The Gauge

TV Tech

VideoAmp Will Let Clients Tell How It Measures Up

At VAmpFront, data will show adoption of alternative currencies

Broadcasting & Cable

Super Bowl Sunday Was Most-Viewed Day Since 2021, Nielsen Says

Streaming share hits 6-month high, while overall viewing drops 6.4% in February, according to ratings firm

Broadcasting & Cable

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Nielsen Names Anil Goel Chief Engineering Officer

Executive is replacing Srini Varadarajan

Multichannel News

CoComelon has been accused of being 'overstimulating' - the experts explain why it's ok to let your kid watch the popular cartoon

CoComelon is adored by kids around the world, but some experts have shared reasons they don't think children should be watching - we look at both sides of the argument.

GoodToKnow

Characters Still Welcome: Old USA Network Shows Control 30% of Nielsen’s Most Recent Top 10 Streaming Ranker

‘Suits’ isn't the only show from the channel’s Bonnie Hammer era doing well on Netflix right now

Broadcasting & Cable

Weekly Cable Ratings: Fox News Hits Yearly Primetime Audience High

Network’s State of The Union address coverage helps propel viewership

Multichannel News

Weekly Cable Ratings: Fox News Stays Hot in Primetime

MSNBC, ESPN round out top three most watched networks for the week

Multichannel News

Plundering Dave Gandler’s (Winnable) Case vs. Spulu, Denis Villeneuve’s Chris Nolan Moment, Chris Nolan’s Disc Dreams, Bob Iger’s Bollywood Hustle … and the Wild Hallucinations of Townes Van Zandt

In this week’s ‘Next Text,’ we further isolate ourselves and make our sense of loneliness and alienation even worse

Broadcasting & Cable

Lifetime’s ‘Where is Wendy Williams?’ Draws 6.2 Million Viewers Across Linear, Digital Platforms

Two-night docuseries averaged 1.2 million on basic-cable net

Multichannel News

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news in one place.

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Broadcasting & Cable

Tegna Extends Local Ratings Deal With Comscore To All Markets

Previous deal covered 21 of 51 markets

Broadcasting & Cable

Penske Takes on Nielsen, Promises to 'Bring Transparency to Viewership Levels and Rankings for Original Streaming TV Shows and Movies'

Penske will leverage the data collection unit behind the 'Billboard' music charts to publish weekly top 10 SVOD rankers in 'Variety'

Multichannel News

Weekly Cable Ratings: Fox News Rides South Carolina Primary Coverage to Primetime Win

Fox News Town Hall with Former President Trump helps pace network's sixth straight primetime, total day win

Broadcasting & Cable

Nicolina Marzicola Named Chief People Officer at Nielsen

Exec had been with HP

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news in one place.

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TV Tech

Super Bowl XLVIII Audience Was Actually How Big?

Custom survey from Nielsen and NFL says 210M watched the game, much higher than previous data from Nielsen and others

Broadcasting & Cable

NFL Says Super Bowl Reached 210 Million Viewers

Average-minute rating was 143 million viewers, according to new custom survey

Top News

The Office Makes A Strong Comeback On Peacock Streaming Platform.

Discover the latest streaming trends with The Office, Griselda, and Bluey leading the way. Nielsen ratings provide insights into top-viewed shows in the U.S.

Multichannel News

Weekly Cable Ratings: Fox News Holds Off TNT for Primetime Win

NBA All-Star Game coverage propels network to second-place finish

Latin Times

'81% of Afro Latinos Feel Misrepresented in Media': Nielsen's Stacie de Armas on the Community's Portrayal

The company's Senior VP for Diverse Initiatives explains the challenges and ways to address them

TV Tech

Nielsen: TV Viewing Hits Four-Year High in January

Heavy streaming traffic, NFL playoffs, colder temperatures and return of broadcast scripted programming boosted viewing

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