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The Latest Breaking News from eMarketer

US sues Google to break up ad unit in escalating antitrust fight

The U.S. Justice Department and eight states sued Alphabet Inc.’s Google, calling for the break up of the search giant’s ad-technology business over alleged illegal monopolization of the digital advertising market.

Tribune News Service

US sues Google to break up ad unit in heated antitrust fight

The U.S. Justice Department and eight states sued Alphabet Inc.’s Google, calling for the break up of the search giant’s ad-technology business over alleged illegal monopolization of the digital advertising market.

Tribune News Service

How retailers are reshaping the advertising industry

How retailers are reshaping the advertising industry

They’re barely noticeable, but promoted items on digital sales platforms are at the vanguard of an industry worth tens of billions of dollars

Financial Times

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TikTok, tech's newest giant, is also an outcast

The company is the most credible challenger yet to tech's ruling U.S. giants. It also has a Chinese owner.

Needham Remains Upbeat On DoorDash; Slashes Price Target By 29%

Needham analyst Bernie McTernan maintained DoorDash, Inc (NYSE:DASH) with a Buy rating and lowered the price target from $140 to $100 (42% upside). He believes DASH could leverage its leadership position in restaurant delivery to become one of the leading, horizontal, on-demand, last-mile fulfillment providers in North America. Ultimately, he thinks DASH would be able…

Here's Why Needham Predicts Taboola Shares To Double

Needham analyst Laura Martin reiterated Buy on Taboola.com Ltd (NASDAQ:TBLA) with a price target of $5 (95.3% upside). Martin cited the eMarketer report that advertising revenue on the Open Internet (excluding Walled Gardens like Amazon.com Inc (NASDAQ: AMZN), Meta Platforms Inc's (NASDAQ:META) Facebook, Alphabet Inc (NASDAQ:GOOG) (NASDAQ:GOOGL) Google, YouTube, Snap Inc (NYSE:SNAP), and Roku, Inc (NASDAQ:ROKU)) is about $40 billion in the U.S. and about…

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