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The Latest Breaking News from EA SPORTS

The history of brilliantly terrible World Cup video games

As football fans revel in the real world tournament, its digital counterparts continue to stumble in capturing the hyped up atmosphere

The Guardian - UK

EA exec says AI has helped drive 'a real rise of creativity' at its studios

Laura Miele says removing the "tedious tasks" of game development has resulted in "shorter, faster conversations around creativity and coming to alignment."

PC Gamer

EA Layoffs 2026: Gaming Giant Fires 10-Year Veterans Ahead of Controversial $55 Billion Saudi Takeover

EA's latest layoffs impact long-serving staff in the US and India amid a $55 billion Saudi takeover, highlighting industry instability and restructuring trends.

International Business Times UK

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The grim industry summer continues as EA lays off staff ahead of $55 billion sale to Saudi Arabia, likely to soothe the sting of its $20 billion debt

The layoffs will continue until… well, something improves.

PC Gamer

Eidos Montreal founder says modern execs are driven more by spreadsheets than passion for games

Executive is short for Excel, uh, cutive.

PC Gamer

AI was supposed to replace executive assistants. It promoted them instead

As AI automates administrative work, the most sought-after executive assistants are taking on bigger responsibilities and commanding higher pay.

Fortune

Ranking the Best Quarterback Classes of the Last 10 Years

What quarterback class from 2016 to ‘25 has produced the best results?

Sports Illustrated

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Steam Week in Review: spammy, AI-generated capsule art is a pox, and it makes browsing Steam less fun

All the interesting Steam facts for the week ending June 22.

PC Gamer

It seems a copyright law quirk will finally let Lord British reclaim Ultima from EA’s clutches

The kind has respawned, long live the king

Destructoid

The creator of Ultima is reportedly reclaiming the series' rights back from EA, and it could happen as soon as next year

"Every decade or so, I tried to work with EA on a revival of Ultima."

PC Gamer

How is Take-Two Interactive’s Stock Performance Compared to Other Video Gaming and eSports Peers?

Take-Two Interactive stock has outperformed its industry peers over the past year, and analysts are optimistic about the stock.

Barchart

I just tested Soundboks’ portable party speaker — and it’s so close to be being great

The Soundboks Mix is a powerful and incredibly loud party speaker, which delivers ground-shaking bass and 40 hours of battery life. But it has some flaws.

Tom’s Guide

England’s sewage spills: why citizen scientists want to test for pollution themselves

Thousands of volunteers across England now regularly take out their own testing kits to study the levels of pollution in rivers and the sea.

The Conversation

Electrify America’s Next-Gen EV Charging Stations Are Bigger, Better, And Battery-Backed

A huge battery energy storage system backs the American company’s newest large-format station in California.

InsideEVs

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GamesRadar

Star Wars Zero Company looks so good it has me wishing Metal Gear would make tactics games again

Summer Preview | If the healing power of tactics RPGs can make me forget The Rise of Skywalker, it might even be able to revive my favorite stealther

The Guardian - UK

UFC 6 review: a bloody, brilliant MMA fighting game

Micromanaging your fighter is a little tedious, but the action is thrilling in this authentically detailed sporting simulation

The Guardian - UK

Campaigner threatened with prosecution by Environment Agency after waterway cleanup

Paul Powlesland told he acted illegally after organising volunteers to remove litter, weed and silt from River Roding

Player One

EA Advertising Launches to Push More In-Game Ads, Expand Brand Partnerships—Will It Affect Games?

Electronic Arts is launching a new advertising-focused platform that will push more in-game ads and reel in brand partnerships.

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International Business Times

Electronic Arts Rolls Out Advertising Model That Places Ads Directly Inside Gameplay

Electronic Arts has launched a new advertising platform that allows brands to integrate marketing content directly into gameplay.

Destructoid

All FC 26 Greats of the Game players and release countdown

Incoming GOATs!

Windows Central

"We’re helping brands become part of those moments": EA just made an entirely new division for putting ads in its games, and they're already here

Electronic Arts has opened a new Advertising division that will enable "brands to integrate directly into gameplay" with in-game ads.

Windows Central

Capcom is removing paid DLC and making its content earnable — and it’s a move worth copying

Capcom is removing several controversial microtransactions from Dragon's Dogma 2, in preparation for its updates and DLC expansion. I've never seen a company do this before, and it gives me hope that companies are realizing people don't like microtransactions and will stop charging for them.

GamesRadar

EA announces new way to bring advertisements "directly into gameplay"

Expect to see even more paid brand placements

Destructoid

EA is hedging its bets on in-game ads, further blurring the line between games and reality

It's all about the bag.

PC Gamer

Say hello to EA Advertising, which will let your favourite brands 'integrate' ads to 'enhance' your experience

"In these interactive gameplay environments, brands become part of the game itself."

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